A Business Strategist for Female Founders
Marisa Fong is a New Zealand business founder, investor, and commercial strategist who exited her first company in a record-setting eight-figure sale — and now helps female founders scale with structure, profitability, and confidence.


After exiting her first company for a record eight-figure sum, Marisa expected clarity. Instead, she experienced something far less talked about: An identity crisis.
For years, she had been the builder, the decision-maker, the one carrying commercial weight. Then suddenly - that chapter was complete.
She moved into investing, board roles, advisory work. On paper, it made sense, but something felt unfinished.
She often found herself on coffee dates, discussing strategy with founders - and would send them back into their businesses.
The lack of formal follow-ups , or ongoing support left her feeling she could be of more help.
Marisa’s work is personal. Raised with a strong emphasis on independence, she believes financial capability changes what’s possible - not just for a woman’s business, but for her family, confidence, and future impact.
Her commitment is not performative. It’s commercial. It’s intentional. And it’s built on lived experience.
She kept seeing the same patterns - Brilliant, capable women, navigating growth alone. Making avoidable mistakes. Second-guessing themselves. Carrying too much pressure quietly.
When Marisa worked directly with female founders, something different happened. They became more confident, revenue stabilised and grew, pricing became more intentional, margins strengthened, and business growth strategies became clearer and more deliberate. These weren’t just mindset conversations - they were commercial, and over time, a pattern became clear:
High-performing women weren’t lacking capability. They were lacking structured commercial support at the level they were operating. They had built through grit and instinct. But growth had outpaced structure, and hustle was no longer the answer.
That gap became the seed for re:ampd. A structured, practical way to support women in business
Built and exited at scale
Sat on boards
Assessed business performace as an advisor
Invested capital and evaluated risk
Experienced imposter syndrome
Rebuilt with intention
She understands both sides of the table - and she knows this: Most growth ceilings are structural - not personal.
When a founder feels like the bottleneck, it’s rarely because she isn’t capable. It’s because the business hasn’t evolved beyond her. re:ampd was built to close that gap.
Weekly bite sized knowledge shares, client success stories & other interesting and handy stuff.
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